The Mythical Google Sandbox

The Mythical Google Sandbox

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The Mythical Google Sandbox

The Mythical Google Sandbox Who haven’t been in the Google Sandbox? As new website owners, we all experience the Google Sandbox dilemma.

Google Sandbox

I can relate to the pain of webmasters and website owners who are currently experiencing being on the Google Sandbox. And I bring good news: there is a guaranteed way to come out of the Google Sandbox!

But first, it is important that you know what is meant by Google Sandbox.

The Google Sandbox

Google Sandbox is such a popular term among webmasters, web marketing specialists and new website owners.

Google Sandbox refers to the period when a new website appears invisible on the Google search results even after a month or two of search engine optimization.

The most probable reason why new websites are placed in the Google Sandbox is that Google doesn’t see yet the importance of these websites.

New websites can be on the Google sandbox for at least three months. This is a test of patience for the website owner and of course the web marketers who have tried their best in promoting the website.

The Mythical Google Sandbox 2022



It would be understandable to be on the Google sandbox for at least three months. But what about those websites which seem to be locked on the sandbox for many months already?

How To Get Out Of The Google Sandbox?

Who would want to be in the Google Sandbox forever? Of course, every single website owners aim to finally get hold of Google Sandbox freedom. But what can we do?

The best and guaranteed way to get out of the Google sandbox is to focus on your website and not on Google. Forget about the Google Sandbox first and concentrate on more important things in web marketing.

Shift your focus from the Google sandbox to making your website more relevant. You can’t simply get out of the sandbox – you need to impress Google with your website.

This way, Google will be able to see your website’s importance and when it does – boom! Out of the Google sandbox you go!

How Earn Google’s Respect

These effective tips in search engine optimization will help your website in its struggle to be free from the Google Sandbox. These are easy steps that are undoubtedly effective.

• Equip your website with the relevant and useful web content. Your website must have a unique content.

• Submit your website to high quality and relevant web directories.

• Create relevant articles that provide useful information about your website’s theme and submit them to article directories. This a good way of generating quality one way links.

• Blogs, forums and other interactive stuffs can add to your website’s relevance.

Why let your website remain on the Google Sandbox when you can let it come out in no time? Don’t be contented being on the shadows of other websites. Instead create your website’s own shadow!

Come out of the Google Sandbox now – it’s easy, just follow these tips and soon your website is free!

The Google Sandbox Explained



Introduction
The Google Sandbox is a metaphorical term to explain why most new websites have very poor rankings in Google Search Engine Results Pages (SERPS).

Very few people know for sure if the ‘sandbox’ actually exists, but it seems to be a filter added to the Google algorithms sometime around March 2004.

What is the function of the Google Sandbox?

The generally accepted principle behind the Google Sandbox is that it enables Google to filter out ‘Flash-in-the-Pan’ websites from those that offer good quality, up-to-date content.

It is within Googles interest to ensure that the results it displays to its users within the SERPS lead to highly relevant, up-to-date, useful websites Relevancy is key to the search engines success so it will take all steps it can to ensure the relevancy of its search results.

Filtering out new websites and monitoring them may allow them to provide more accurate results within the real SERPS.

Indentifying the Sandbox?

How do you know if your website in in the sandbox? Most new websites under newly registered domains will get relegated to the sandbox once Google knows about the site.

Google will find the site by following an Inbound Link (IBL) from another site that the Googlebot crawls. You will then see the website in the normal Google SERPS if you search for the actual domain name, but the website is unlikely to be listed for any of its keywords.

Google also won’t show signs of any other websites linking to your website, nor will it display pages related to yours. In addition Google won’t list any pages other than your Home (index) page.



If you track your websites visitor stats whilst it is in the Google Sandbox, you will see that the Googlebot comes crawling fairly regularly and that it does crawl, and therefore catalogue, all of your pages.

Google does know that your pages exist and knows what they contain, but doesn’t list them in the main SERPS. In other words, because your website is new, it is under probation in the ‘sandbox’.

How Long Will My website Stay in the Google Sandbox?

It is difficult to say how long a website will stay in the Google sandbox as this seems to depend on the types of keywords it will be completing for in the real SERPS It can be up to 6-8 months and the only way to get out of the sandbox is to wait.
The Google Sandbox isn’t all bad news.

If your site contains good quality relevant material it will find its way out of the sandbox and will get the rankings it deserves in the Google SERPS.



I even have some theories that may mean that your time in the sandbox can be used wisely to actually improve your final rankings.

You also shouldn’t forget that Google isn’t the only search engine out there. MSN is widely used and with the might of Microsoft behind it is likely to become a bigger player in the search engine world in the new future.

At the time of writing, MSN or other search engines such as Yahoo! and Alta Vista don’t have a ‘sandbox’ filter and your new websites will be listed in the quickly and should start driving traffic to your site.

What is the Google Sandbox Theory?

Ok, so over the past month or so I’ve been collecting various search engine optimization questions from all of you. Today, I’m going to answer what was the most frequently asked question over the past month.

You guessed it… What is the Google Sandbox Theory and how do I escape it? When you finish reading this lesson, you’ll be an expert on the good ‘ole Google Sandbox Theory and you’ll know how to combat its effects. So, pay close attention.

This is some very important stuff.



Before I start explaining what the Google Sandbox theory is, let me make a few things clear:
The Google Sandbox theory is just that, a theory, and is without official confirmations from Google or the benefit of years of observation.

The Google Sandbox theory has been floating around since summer 2004, and has only really gained steam after February 4, 2005 , after a major Google index update (something known as the old Google dance).

Without being able to verify the existence of a Sandbox, much less its features, it becomes very hard to devise strategies to combat its effects.

Almost everything that you will read on the Internet on the Google Sandbox theory is conjecture, pieced together from individual experiences and not from a widescale objective controlled

experiment with hundreds of websites (something that would obviously help in determining the nature of the Sandbox, but is inherently impractical given the demand on resources).

Thus, as I’ll be discussing towards the end, it’s important that you focus on ·good’ search engine optimization techniques and not place too much emphasis on quick ·get-out-ofjail’ schemes which are, after all, only going to last until the next big Google update.



What is the Google Sandbox Theory?

There are several theories that attempt explain the Google Sandbox effect. Essentially, the problem is simple. Webmasters around the world began to notice that their new websites, optimized and chock full of inbound links, were not ranking well for their selected keywords.

In fact, the most common scenario to be reported was that after being listed in the SERPS (search engine results pages) for a couple of weeks, pages were either dropped from the index or ranked extremely low for their most important keywords.

This pattern was tracked down to websites that were created (by created I mean that their domain name was purchased and the website was registered) around March 2004.

All websites created around or after March 2004 were said to be suffering from the Sandbox effect.

Some outliers escaped it completely, but webmasters on a broad scale had to deal with their websites ranking poorly even for terms for which they had optimized their websites to death.

Conspiracy theories grew exponentially after the February 2005 update, codenamed ·Allegra’ (how these updates are named I have no clue), when webmasters began seeing vastly fluctuating results and fortunes.

Well-ranked websites were loosing their high SERPS positions, while previously low-ranking websites had gained ground to rank near the top for their keywords.



This was a major update to Google‘s search engine algorithm, but what was interesting was the apparent ·exodus’ of websites from the Google Sandbox.

This event gave the strongest evidence yet of the existence of a Google Sandbox, and allowed SEO experts to better understand what the Sandbox effect was about.

 

Possible explanations for the Google Sandbox Effect



A common explanation offered for the Google Sandbox effect is the ·Time Delay’ factor. Essentially, this theory suggests that Google releases websites from the Sandbox after a set period of time.

Since many webmasters started feeling the effects of the Sandbox around March-April 2004 and a lot of those websites were ·released’ in the ·Allegra’ update, this ·website aging’ theory has gained a lot of ground.

However, I don’t find much truth in the ·Time Delay’ factor because by itself, it’s just an artificially imposed penalty on websites and does not improve relevancy (the Holy Grail for search engines).

Since Google is the de facto leader of the search engine industry and is continuously making strides to improve relevancy in search results, tactics such as this do not fit in with what we know about Google.

Contrasting evidence from many websites has shown that some websites created before March 2004 were still not released from the Google Sandbox, whereas some websites created as late as July 2004 managed to escape the Google Sandbox effect during the

·Allegra’ update. Along with shattering the

·Time Delay’ theory, this also raises some interesting questions.

This evidence has led some webmasters to suggest a

·link threshold’ theory; once a website has accumulated a certain amount of quantity/quality inbound links, it is released from the Sandbox.

While this might be closer to the truth, this cannot be all there is to it. There has been evidence of websites who have escaped the Google Sandbox effect without massive linkbuilding campaigns.

In my opinion, link-popularity is definitely a factor in determining when a website is released from the Sandbox but there is one more caveat attached to it.



This concept is known as

·link-aging’. Basically, this theory states that websites are released from the Sandbox based on the ·age’ of their inbound links.

While we only have limited data to analyze, this seems to be the most likely explanation for the Google Sandbox effect.
The link-ageing concept is something that confuses people, who usually consider that it is the website that has to age.

While conceptually, a link to a website can only be as old as the website itself, yet if you have don’t have enough inbound links after one year, common experience has it that you will not be able to escape from the Google Sandbox.

A quick hop around popular SEO forums (you do visit SEO forums, don’t you?) will lead you to hundreds of threads discussing various results

· some websites were launched in July 2004 and escaped by December 2004. Others were stuck in the Sandbox even after the ·Allegra’ update.

How to find out if your website is sandboxed



Finding out if your website is ·Sandboxed’ is quite simple.

If your website does not appear in any SERPS for your target list of keywords, or if your results are highly depressing (ranked somewhere on the 40 th page) even if you have lots of inbound links and almostperfect on-page optimization, then your website has been Sandboxed.

Issues such as the Google Sandbox theory tend to distract webmasters from the core

·good’ SEO practices and inadvertently push them towards black-hat or quick-fix techniques to exploit the search engine’s weaknesses.

The problem with this approach is its short-sightedness. To explain what I’m talking about, let’s take a small detour and discuss search engine theory.

Understanding search engines

If you’re looking to do some SEO, it would help if you tried to understand what search engines are trying to do. Search engines want to present the most relevant information to their users.

There are two problems in this

· the inaccurate search terms that people use and the information glut that is the Internet.

To counteract, search engines have developed increasingly complex algorithms to deduce relevancy of content for different search terms.

How does this help us?



Well, as long as you keep producing highly-targeted, quality content that is relevant to the subject of your website (and acquire natural inbound links from related websites), you will stand a good chance for ranking high in SERPS.

It sounds ridiculously simple, and in this case, it is.

As search engine algorithms evolve, they will continue to do their jobs better, thus becoming better at filtering out trash and presenting the most relevant content to their users.

While each search engine will have different methods of determining search engine placement (Google values inbound links quite a lot,

while Yahoo has recently placed additional value on Title tags and domain names), in the end all search engines aim to achieve the same goal, and by aiming to fulfill that goal you will always be able to ensure that your website can achieve a good ranking.

Escaping the sandbox…



Now, from our discussion about the Sandbox theory above, you know that at best, the Google Sandbox is a filter on the search engine’s algorithm that has a dampening influence on websites.

While most SEO experts will tell you that this effect decreases after a certain period of time, they mistakenly accord it to website aging, or basically, when the website is first spidered by Googlebot.

Actually, the Sandbox does ·holds back’ new websites but more importantly, the effects reduce over time not on the basis of website aging, but on link aging.

This means that the time that you spend in the Google Sandbox is directly linked to when you start acquiring quality links for your website. Thus, if you do nothing, your website may not be released from the Google Sandbox.

However, if you keep your head down and keep up with a low-intensity, long-term link building plan and keep adding inbound links to your website, you will be released from the Google Sandbox after an indeterminate period of time (but within a year, probably six months).

In other words, the filter will stop having such a massive effect on your website. As the ·Allegra’ update showed, websites that were constantly being optimized during the time that they were in the Sandbox began to rank quite high for targeted keywords after the Sandbox effect ended.

This and other observations of the Sandbox phenomenon · combined with an understanding of search engine philosophy · have lead me to pinpoint the following strategies for minimizing your website’s ·Sandboxed’ time.

SEO strategies to minimize your website’s “sandboxed” time
Despite what some SEO experts might tell you, you don’t need do anything different to escape from the Google Sandbox.



In fact, if you follow the ·white hat’ rules of search engine optimization and work on the principles I’ve mentioned many times in this course, you’ll not only minimize your website’s Sandboxed time but you will also ensure that your website ranks in the top 10 for your target keywords.

Here’s a list of SEO strategies you should make sure you use when starting out a new website:
Start promoting your website the moment you create your website, not when your website is ·ready’. Don’t make the mistake of waiting for your website to be ·perfect’.

The motto is to get your product out on the market, as quickly as possible, and then worry about improving it. Otherwise, how will you ever start to make money?

Establish a low-intensity, long-term link building plan and follow it religiously.

For example, you can set yourself a target of acquiring 20 links per week, or maybe even a target of contacting 10 link partners a day (of course, with SEO Elite, link building is a snap).

This will ensure that as you build your website, you also start acquiring inbound links and those links will age properly · so that by the time your website exits the Sandbox you would have both a high quantity of inbound links and a thriving website.

Avoid black-hat techniques such as keyword stuffing or ·cloaking’. Google‘s search algorithm evolves almost daily, and penalties for breaking the rules may keep you stuck in the Sandbox longer than usual.

Save your time by remembering the 20/80 rule: 80 percent of your optimization can be accomplished by just 20 percent of effort.

After that, any tweaking left to be done is specific to current search engine tendencies and liable to become ineffective once a search engine updates its algorithm.



Therefore don’t waste your time in optimizing for each and every search engine · just get the basics right and move on to the next page.

Remember, you should always optimize with the end-user in mind, not the search engines.

Like I mentioned earlier, search engines are continuously optimizing their algorithms in order to improve on the key criteria: relevancy.

By ensuring that your website content is targeted on a particular keyword, and is judged as

·good’ content based on both on-page optimization (keyword density) and off-page factors (lots of quality inbound links), you will also guarantee that your

website will keep ranking highly for your search terms no matter what changes are brought into a search engine’s algorithm, whether it’s a dampening factor a la Sandbox or any other quirk the search engine industry throws up in the future.

Have you taken a look at SEO Elite yet? If not… What’s stopping you?
Now, get out there and start smoking the search engines!



Driving your website through Google Sandbox

What is Google Sandbox?

Google Sandbox is applied on new websites, it determines the timing of site inclusion as well as ranking in Google search engine results (SERPS).

This process could take up to 6-8 months, which could be against your plans causing frustration to webmasters.
The question is what is to be done during the time in which websites are in Google Sandbox?

Do not waste time on checking your website listings in results page instead emphasize on SEO methods to accelerate your listings & improve status of ranking results.

Also make efforts to appear on other major search engines such as MSN & Yahoo since they do not have sandbox like Google, this will help drive traffic to your website while waiting for Googlebot to index your pages.

Link building strategy is another important issue not only will it improve ranking but also it will help Googlebot spider to find your pages easier while it’s in the sandbox instead of repeatedly submitting your website every time.

Content is king

Main part for ongoing development of your website is to add new content on continuous basis since the most thing search engines are after is good quality websites with relevant content.



Conclusion at the end is that waiting for Google Sandbox is nothing but a waste of your precious time; instead do some useful efforts on developing your website with relevant content & adding inbound links as a part of your linking strategy to make Google happy with what it sees as well as your target visitor.

 

How To Avoid The Google Sandbox

There still is a lot of discussion going on wether the Google Sandbox exists or not. Some say it exists, some say it doesn’t. Just pretend it does exist, how is it possible that some SEO’s don’t get hit by the sandbox filter?

First of all, let me explain to you what the Google sandbox is.

The sandbox filter is a filter that Google uses on keywords with high search volume and high competition. The whole mindset of the filter is that new website go in some sort of quarantine so they don’t rank high in the search engine result pages of Google.

This quarantine could take from several months to a year.

This was originally introduced to block out spam websites. Before the sandbox filter was born, as a spammer you could make a website, spam Google with it, get banned, and instantly make another website and get your original ranking in Google back again. But with another domainname.

And because Google isn’t really fast in giving penalties and bans it takes a couple of months before the new domains get caught. This was easy money making in those days! But not anymore, because now the Google Sandbox filter will solve the problem!



But that doesn’t mean we’re really stuck to that filter. We are optimizing for search engines, and the sandbox is part of that, so there is a solution.

Only new domains trigger the sandbox filter. So a solution may be to buy an old domain name, or if you already have one, use an old domain name. But this is often really expensive and it doesn’t always fit your needs.

But there is a solution for that: DeletedDomains.com. On this website are domains that come available the same day. Just search the age of some of the domains with the Archive.org way back machine,

and if you find an old domain, you can buy it at a hosting company for as little as 15 bucks.

You can also take a look in Google to see if the website on the domain is still indexed in Google, that fastens up the process a bit. It doesn’t matter what domain you choose,

the only thing you have to do is to 301 redirect the domain to your main domain. Then you have to hope your old domain get’s indexed again so Google will know that the domain moved permanently to the new location.

This will give you all the linklove of the old domain and you get the age of that domain. So you can easily build your website and gain high rankings without any sandbox restrictions.



There is another way that I used. I had bought a domain, but didn’t use it at the time I bought it. I had plans for it but for the future.

So I put a page on the domain, with a few backlinks to get it indexed, and a year later I started using the domain for real. But I could begin right away because the domain was already a year old!

This last one isn’t really a way to avoid the sandbox but it happens a lot that you buy domains to use in the future. It isn’t hard to get like 20 backlinks to it just to be out of the sandbox at the time you really want to start your website.

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