seo

Understanding Organic SEO

Organic SEO still refers to the processes and strategies that are undertaken to optimize a website so that it gets good relevance ratings based on the keywords that the site is responsive to.

Understanding Organic SEO

In the old days of the Internet, there were no SEO Consultants, automated systems, or all that high technology stuff.

A few years ago, in fact, the term “Search Engine Optimization” did not even exist! Website owners struggled with ways and means to get the much-needed hits to their website

(never mind if it was not targeted) to hopefully generate the needed revenues. Those were the days of IBM (or “It’s Best done Manually) and Organic SEO.

Organic SEO still refers to the processes and strategies that are undertaken to optimize a website so that it gets good relevance ratings based on the keywords that the site is responsive to.

The only difference between Organic SEO and the SEO we now know is that Organic SEO is a manual process vs. the current automated processes of page submission and alteration that characterizes “modern” SEO.

Organic SEO focuses on promoting websites on the Natural search engine results also known as organic results in contrast with sponsored links (Pay-Per-Click/PPC).

Organic SEO, if you really think about is a “purist” approach to website optimization because nothing is a “black box”. As an expert in Organic SEO, you know optimization; you don’t just blindly trust it.

Organic SEO is based on a clear understanding of fundamental concepts, including:

• Search engines and how they work

Obviously, you cannot practice Organic SEO if you don’t even know how the first two letters of SEO (i.e., Search Engine) works.

A search engine is a web site that provides the visitor a list of recommended websites to go to, based on a specific keyword or keywords.

The rank of a website is statistically determined by what is termed as “key word density” or the ratio of keywords to the total number of words of content in a website.

Inbound links and their relevance is another factor that determines your rankings. The gatherer of this statistical data is what is called a

“spider” or “spider bot”, which is a program whose function is to count the number of times a keyword appears in a website through a process called “crawling”.

• Search Engine Optimization

You can’t have Organic SEO without the SEO part, which stands what Search Engine Optimization.

SEO’s main goal is simple: bring as many visitors to your website as possible by exerting influence on the search engine to position your website as close to the top of the list as possible.

As a result of having more visitors, it is hoped that your website will generate business for you. This result is every Organic SEO practitioner’s clear measure of success.

• Viral Marketing

This is an important concept to understand if you are serious about becoming a good Organic SEO expert. Viral Marketing is a strategy to exponentially increase the number of visitors to your website from a small base that you have developed from your initial Organic SEO strategy.

An example of Viral Marketing is to offer visitors to your website an opportunity to generate income from their own website by simply

putting in your website’s link on theirs so that when people visit their website, then there is a good chance that they will visit yours. This strategy is certainly a handy component of the arsenal of a practitioner of Organic SEO.

• Optimized Domain Names

One of the simplest concepts to understand, yet also one that is not as easy to implement. Getting a keyword-rich domain name is every Organic SEO consultant’s dream because it carries so much weight in the relevance scale.

If you domain name is exactly what you are selling, you will be able to smoothly sail on without much of a problem in the rankings.

The problem, of course, is that there is a very high likelihood that the “good” domain names already belong to someone, and this makes an Organic SEO specialist life more difficult.

• Keyword Research

This is the first step on the list of to-dos for an Organic SEO practitioner because it plays a major role in determining your optimization strategy.

Since it takes months for any optimization strategy to take effect, an Organic SEO expert’s efforts will be wasted if he makes the mistake of optimizing a website based on keywords that are not as popular as he assumed.

Becoming an Organic SEO specialist is not an easy task at all because it requires a deep understanding of the fundamentals that those utilizing automated systems take for granted.

There is a major advantage, however, of Organic SEO vs. the “lazy man’s” SEO: A clear understanding of the concepts allows you to analyze

SEO situations more accurately and come up with strategies that are more appropriate and responsive to your website’s needs.


SEO – Four Tricks To Success Its Not As Difficult As It Sounds

 

Utilizing successful SEO (short for search engine optimization) methods on a webpage is often more difficult than it sounds. To be honest, it’s usually quite frustrating.

There are website owners that start doing SEO, only to find that it becomes an obsession for them. They try every SEO trick that they can think of, and spend more time doing it than they should.

That’s not to say that SEO isn’t important, because it is, but there is also something to be said for doing it the smart way. Here are a few proven “tricks” you can use to improve the results of your SEO efforts.

1. Make people your priority. Yes, you need to pay attention to SEO on your websites, but not at the expense of your visitors. To put it another way, your SEO should be unnoticed by a casual visitor, but well-received by search engine spiders.

Go ahead and use good keywords, internal linking, anchor text, headings, and other SEO methods, but not to the point that it makes for a poor visitor experience. You are making your websites for people, so make them your top priority.

If you build a site that only focuses on SEO, then it will seem unnatural to your human visitors and they will leave your site as quickly as they came.

2. Get rid of sloppy code. It’s easy to focus on things like keywords and headings when doing SEO, but you also need to make sure your coding doesn’t get messed up.

It may not be noticeable to a human viewer, but you don’t want to do anything that has the potential of confusing the search engine spiders when they crawl your site. The cleaner your code, the easier the spider’s job will be.

3. Keep things under control. Once you start seeing results from your SEO efforts, you may start getting obsessed with doing more…and more…and more.

If you’re not careful you can spend more time doing SEO instead of doing other things involved with running your online business.

There is no doubt that SEO is an important aspect of marketing, but there are other things that are also worthy of your time. Do SEO, but remember to keep it in balance with everything else.

4. Wear a white hat. When it comes to SEO there are two main ways of doing things: black hat and white hat. Black hat SEO uses any techniques possible and will break terms of service or uses other questionable means to get a site ranked higher.

Those who use black hat techniques will often have justifications for doing so, and it is somewhat misunderstood; however, search engines frown on these practices and make frequent changes to their ranking formula to make current black hat techniques useless.

White hat SEO relies on proven principles that continue to work, and doesn’t rely on the cheap and temporary gimmicks so often used in black hat SEO. To put it simply, white hat SEO is the way to go.


What SEO Services Can Do For Your Online Business

 

What are SEO services? Well, you have surely heard about the entire buzz going on about SEO services. Let’s try to explain this concept from the very beginning.

So you probably have a website now and are eager to get everything going in your online business. Note that your website can only be profitable and useful if it can be found by online users.

The more online visitors you have, the more profits you will earn. SEO is short for search engine optimization, and SEO services are all about enhancing your site’s online visibility and to make sure search engines will easily find it.

Once your site is accessible and search engines friendly (SEO Friendly), people willbe able to find it since over 90% of online users use search engines to find information on the Internet.

Search engines take account various factors when deciding on search result rankings. They often base these rankings on site relevance as well as your conformity with certain rules on how your site has been set up. Search engines often match site relevance with specific keywords.

This means that you need to optimize your web pages based on specific keywords which your target customers will potentially use to find you. SEO services are all about hiring someone to do all the work to make your site rank high in search engines.

Technically, SEO services are not the same as online marketing. Marketing your site online comes in many forms. SEO is simply one of them, and one of the most effective ones for that matter.

SEO services allow your website to get noticed not just by any online user but by potential customers. Drawing in targeted traffic into your site will lead to more sales and more profits.

SEO services will definitely be a big help in any business, whatever niche or industry it is that you cater to. Whether you are a multi-national corporation, a small or medium local business, you deserve the online presence and visibility that SEO services can provide.

There are a number of companies providing SEO services. They usually use different methods and abide by different philosophies and rules to get you the best results, so hiring an experienced SEO company will make a big difference.

So whether you deal with people from all over the world or just have a tiny little corner in a little town in Arkansas, SEO services will allow people to get to you and know about your business.

SEO services usually involve SEO experts who get a hold of your site, tweak around with its contents and design to make it more pleasant for search engine indexers. They will also improve your off-page factors or link popularity.

More than anyone, SEO services providers are equipped with the knowledge, the tools, and the tricks to get you the attention of major search engines such as Google, Yahoo! or MSN.

If you are not on the first few pages of a search result on keywords that are related to your theme, no online user can possibly find you. However, SEO is not simply about the keywords. If it were, it would have been awfully simple to do it yourself.

Search engines use various algorithms to check the relevance of your site and to make sure that it is not labelled as spam.

Reliable SEO services offer your website the site relevance that is necessary for search engines to recognize just how important it is in the online world.

SEO services can give your site clicks which are way more effective than advertised clicks (think about pay per click advertising and the likes).

A thousand clicks from advertising campaign that draws in uninterested customers may only be worth just one click from SEO which gets you one who is really interested.

With SEO services, you will have much better chances of getting clients who are genuinely interested in what you have to offer.

In the online world, it is claimed that your website may only be as good as your SEO. If you want to maximize your success in your online venture, there is no better way to do it than getting SEO services.

Make the most traffic and profit out of your site; get good SEO services to let your target audience know about your internet based business and be on your way to success.


How To Find A True And Reliable SEO Company

 

SEO company is responsible in creating traffic and high ranking in their customers’ websites.

Their SEO experts are also responsible in monitoring and making sure that the traffic and ranking is maintained for a period of time. Because of this, there are a lot of new SEO companies that are trying to create name in the industry.

Most of them are really true and hard working but there are also those who just wanted to scam and earn money from other people.

The use of Internet is spreading fast all over the world. Almost all transactions are now being made over the Internet and so a lot of businesses have added an online presence. They find large traffic with Internet users.

Some even say that it is cheaper to market and create advertisements over the Internet than in other forms of media. In order to achieve the traffic,

the website owners look for the help of SEO companies. The SEO company provides the right elements to make your website attractive to your target audience.

It uses several tools to catch the attention of people and to check the products and services that you are offering on your site.

The price for the services of a SEO company is competitive. It can give any website owner a run for their money. Once you find the right SEO Company for you, you are sure that the price you paid for is compensated.

But what if you were able to get the services of a fake or scam SEO Company?

In order to prevent this thing to happen, you should be cautious in looking for the needed SEO Company. There are some tips that you can consider before grabbing the first SEO Company that offers you their services.

1.Avoid getting SEO companies that send their advertisements through scam emails. If an SEO company sent you an email informing you of the services that they offer, then do some research about them. This is the initial tactic of scam companies.

More reliable SEO companies do not need to advertise themselves because their clients speak for them. Satisfied clients will truly be too happy to share to others the services that they received from their SEO Company.

They will surely refer them to friends and acquaintances that need their services as well. It is better to inquire from a SEO Company that is referred to you than from those that you just received emails from.

2.Do not bite to the SEO Company’s promise of achieving high rank immediately after you acquired their services. This is indeed an appealing offer but you should watch out. It is not easy to achieve a number 1 rank in the span of two-weeks or less.

It requires a lot of talent to achieve this goal. You can expect to gain a high rank with the help of the SEO Company but it requires time to achieve it.

It is better to go for the low but continuously moving up rank rather than the fast high rank but done in illegal manner.

SEO Company that offers this tactic a is scammer because they are using black hat tactics to get their preferred rank.

A black SEO Company also tend to use a ‘cloaking’ approach that can cause you to be penalized and removed from major search engines once they find out about it.

3.If the seo company offers a relatively low price compared with the high promises that they offer, beware you may be getting what you paid for. The work done by the SEO Company is tedious so they need to be compensated for it.

No matter how good they are in the service, they still need to ask for a competitive price for the work that they are willing to offer.

In fact, a professional SEO company tends to collect higher fees because their consultants are already aware of the hard work that they will do to make website a better place for traffic.

But there are instances when a new SEO Company can offer low price since they are just starting and wanted to create a portfolio, a name for itself and create clients referrals. You can opt for their services but be wary that you have to face the risk of taking it.

4.Investigate and go for a SEO company based on referrals and record. If the SEO company claims a site that they worked with, check for their codes or logo on the specified site.

If you cannot find one, you can always inquire from them to prove that they are indeed clients of your prospective SEO Company.

Looking for scammers is not easy but if you are determined to find a good SEO company, there’s always a better option for you to locate one.


 


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